Moveon.org has just announced the winner of their Obama in 30 Seconds ad contest. It has been a very successful project with over 5.5 million votes cast and over 1,000 videos submitted. Peter Leyden discussed the contest earlier on our blog here.
Personally, I find the winning ad to be quite powerful. It strikes a nice bi-partisian tone while simulatenously packing in a multifaceted agrument that addresses many of Obama's perceived weaknesses. It features a white male (maybe working class?) who is a military vetern (national security) and at one moment appears with a flag flying in the background (patriotism). While not as creative as many of the other submissions, the ad is able to present a strong advocate that may appeal to a constituency that Obama has struggled with as of late. This ad certainly shows the wisdom of the crowd, and perhaps, the wisdom of Ben Affleck, one of many celebrity judges.
MSNBC reports that MoveOn.org will air the ad in Ohio, Wisconsin and Colorado spend around $200,000.
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